Photography & Videography



Photography and Videography

 

Photos and videos convey the excitement of a school carnival or the size of a crowd at a town hall meeting like nothing else.

They add great visual interest to any form of communication your PTA might create, and they can be great to share with your local media. Many parents and volunteers are able to easily grab a picture or video just from their phone. To get the best pictures and video, it’s a good idea to find a volunteer who has experience taking high-quality pictures and video. Always remember to give credit where credit is due. With each image, be sure to include the name of both the photographer and the PTA. If your PTA’s event is taking place on school property, be sure to check school or district policy related to taking photographs or recording video to avoid potential issues.

Release Forms

In the digital age where a picture can spread across the Internet in a matter of minutes, many families are sensitive about their privacy, particularly when it comes to their children. To protect your PTA from possible legal difficulty and to respect these sensitivities, it is recommended that you obtain a release form for pictures with children and for any photos you intend to use in advertising or on merchandise for sale

To aid in the process of securing release forms, consider creating an annual form that families can sign or recording a verbal consent on film. You should retain release forms for the life of the photo. It should be noted that school release forms are not a replacement for PTA forms. National PTA will not publish any photographs without a signed release form.