Hollandale PTSA
Hollandale, Miss.
The Hollandale PTSA that serves the community of Simmons High, a Title 1 school in Mississippi, understood the importance of educating students and parents about the dangers of vaping early. Using their grant from National PTA and the Campaign for Tobacco Free Kids, they launched a Tobacco Prevention Campaign for their students in sixth through eighth grades. They hosted an event open to their school community where a nurse spoke about the dangers of vaping and provided local resources to help students that are using tobacco quit. As part of the campaign, students took the pledge included in the Tobacco Prevention Campaign toolkit to take down tobacco and stop addiction before it starts. The PTSA also launched a letter writing campaign to their local congressman to encourage him to support initiatives to keep tobacco out of the hands of children. #HowWePTA

In their own words:
“The program really helped students understand the reasons tobacco is so harmful to their bodies.”
West Haven High School PTSA
West Haven, Conn.
Vaping was an ongoing challenge at West Haven High School in West Haven, Conn. The West Haven High School PTSA decided to tackle the issue head on! Using their grant from National PTA and the Campaign for Tobacco Free Kids, they activated tobacco prevention activities on National Take Down Tobacco day using the provided Tobacco Prevention Campaign toolkit. Multiple school clubs got involved along with community groups and the entire school administration and staff. The school clubs came up with creative ways to advocate for “Taking Down Tobacco,” and promoted the Campaign for Tobacco Free Kids messages. The PTSA handed out stickers, cards, bottles, sunglasses and information about the dangers of tobacco. Students also took the pledge to Take Down Tobacco! After school, students gathered to clean up cigarette butts, e-cigarette waste and other tobacco-related products. When it was all collected, it was obvious to them just how Big Tobacco’s trash is piling up in their community. The event was a huge success and educated their student population about the dangers of vaping and e-cigarettes. #HowWePTA

In their own words:
“Students actively engaged in tobacco prevention efforts, transforming themselves into youth advocates that are equipped to carry on the anti-tobacco message.”
Southeastern High School PTA
Detroit, Mich.
The PTA at Southeastern High School in Detroit, Mich., knew that many of their students had tried e-cigarettes and vaping – even on school grounds. They decided to make it their mission to make students aware of the dangers of tobacco. Using their grant from National PTA and the Campaign for Tobacco Free Kids, they activated tobacco prevention activities on National Take Down Tobacco day using the provided Tobacco Prevention Campaign toolkit. They started the campaign by initiating a school-wide pledge where students and adults pledged to quit tobacco! In all, 270 people signed the pledge. They also launched a slogan and poster contest. They wrapped up their campaign activities with a workshop featuring community members talking with students and families about the effects and dangers e-cigarette use and vaping. #HowWePTA

In their own words:
“We have received an overwhelming response to our campaign, it’s unbelievable what students can do when they have a voice and are active participants in campaign efforts!”
Wheaton High School PTSA
Wheaton, Md.
The Wheaton High School PTSA in Wheaton, Md., has a long history of engaging students in school-wide, year-round health and wellness initiatives. When they learned that 40% of high school students across their county reported having smoked e-cigarettes and flavored vaping products, they knew they had to take charge and take down tobacco! Using their grant from National PTA and the Campaign for Tobacco Free Kids, they hosted a three-day social media storm. Using the provided Tobacco Prevention Campaign toolkit, students used creative ways to get the message out about Big Tobacco facts, tagging legislators and celebrities to get broader attention. They also hosted a Spring Health and Wellness Festival, which brought their school community together. Festival attendees took a chance and answered trivia questions about Big Tobacco to earn a prize. Through their campaign and event, they educated many of their families about the dangers of smoking e-cigarettes and flavored tobacco products. #HowWePTA

In their own words:
“I am shocked that there are thousands of flavored tobacco products on the market for sale to teens.”