State Excellence Library

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Welcome State PTA Leaders and School of Excellence Champions!

This website serves state PTAs and its regions, districts and councils to promote, train, support and celebrate local family-school partnerships through the National PTA School of Excellence program:

  • Use the tools and information below to connect School of Excellence participants to other family engagement resources in your state.
  • Make sure active School of Excellence participants are in good standing with your State PTA.
  • Promote the program on your State PTA website and social media. Please send local PTAs directly to to enroll (May 1-October 15) to ensure they have the current enrollment link.
  • Train local PTAs about School of Excellence at your next leadership conference.
  • Support local PTAs by knowing where they are in the program and encouraging them along the way.
  • Ensure participating PTAs are in good standing with your state PTA.
  • Celebrate your state's School of Excellence designees!
  • Not sure how best to support your local units? Need detailed reports? Email

What’s Happening Now?

Check out a few of the ways that you can support the School of Excellence participants now:

  1. Celebrate the 351 2020-2022 National PTA School of Excellence designees and 2021 Phoebe Apperson Hearst winners. Shine a light on these PTAs as models for others in your state who are seeking to improve family-school partnerships at their schools.
  2. Provide outreach, information and encouragement to 578 Local PTAs who have enrolled in the 2021-2022 program and are actively in pursuit of the 2021-2023 National PTA School of Excellence designation. Make sure they are in good standing with your state PTA every step of the way.
  3. These PTAs are now surveying their community (Step #2) in preparation to set their focus area (Step #3) and complete the Initial Application (Step #4) by the deadline - Nov. 15 (extended from Nov. 1). Use this running list of submitted Initial Applications to help us make sure they meet this hard deadline.
  4. Use the data reports, training, tools and quotes below to develop state-specific talking points about the School of Excellence program and impact.

School of Excellence Tools, Information and Resources

Key Dates

Mark your calendars with these key program dates to send our reminders or encouragement. 

  • June 1 - Oct. 15: Program Enrollment (deadline extended from Oct. 1)
  • Sept. - Nov. 15: Baseline Survey Administration (deadline extended from Nov. 1)
  • Oct. 15 - Nov. 15: Initial Application Due (deadline extended from Nov. 1)
  • Throughout school year: Take Action!
  • March - June: Final Survey Administration
  • May 1 - June 15: Final Application Due (deadline extended from June 1) 
  • Mid-August: School of Excellence and Hearst Award Recipients Announced
School of Excellence Reports

Check out the School of Excellence Designee rosters from 2014-20162015-20172016-20182017-20192018-2020, 2019-2021 and 2020-2022. Then dive into Excellence with the following files and reports:

Comparative Reports

Current Program Reports 

Past Enrollment, Initial Application and Final Application Reports

School of Excellence Data Reports

Promote Enrollment and Participation

Use these resources, tools, trainings, and promotional materials to participation in the School of Excellence program. Share the logos and graphics to promote enrollment in the School of Excellence program from May 1 – October 15 (deadline extended from Oct. 1). To drive participants to the required enrollment form be sure to link images to Enrollment is now open.


Flyers and Postcards

Newsletter and Web Templates


Social Media

  • Facebook Graphic - Enroll
    Suggested messaging: It’s not too early to plan for the 2021-22 school year, especially when it comes to the School of Excellence. ENROLLMENT IS under way RIGHT NOW! This is a year-long commitment to developing a school improvement action plan that will benefit all students. Learn more and ENROLL at Are you ready to roll up your sleeves and get to work?
  • Twitter Graphic - Enroll
    Suggested messaging: ENROLL NOW! By taking part in the National PTA School of Excellence, your PTA and school administrators make a commitment to identify and implement a school improvement action plan! Learn more and ENROLL at #PTAExcellence #HowWePTA
  • Newsletter Graphic - Enroll
    Suggested messaging: Enroll NOW for the School of Excellence! What exactly is the National PTA School of Excellence? The School of Excellence is a program that supports and celebrates partnerships between PTAs and schools to enrich the educational experience and overall well-being for all students. It’s about making changes. It’s about making improvements. And it’s about celebrating accomplishments. Enrollment for the 2021-22 school year is under way right now. If you’re interested, be sure to get details at This is a year-long commitment that could lead to one of National PTA’s highest honors. Don’t delay. Enroll now!
Examples of State PTAs Supporting School of Excellence

State, region, council and district PTA units are encouraged to promote, support and celebrate local PTAs through the National PTA School of Excellence program. Review the following examples of how State PTAs support local PTA School of Excellence participants!

Promote program enrollment - June 1 thru Oct. 15 (deadline extended from Oct. 1)

Remember to hyperlink to promote program enrollment (not the enrollment link) on your state PTA website and use the social media tools above to encourage local units in your state to enroll.

Support PTAs in the program - May 1 thru the following program year

Provide encouragement and assistance throughout the program process, using these examples from Maryland PTA:

Celebrate designees - August         

Be sure to congratulate your state's National PTA School of Excellence designees and share their stories on your social media outlets. Reach out to your state's designees and join their celebration events. Email for more information about how they achieved the designation and for more celebration tools. Check out these State PTA Announcements:


More Information

Still want to learn more? Read through these blogs and use quotes from your state around the impact the School of Excellence program.

Program Blogs

Program Quotes


Training Tools

Consider using these training tools while promoting and encouraging participating in the School of Excellence program. 


Key Websites


For questions, detailed reports and/or state-specific information, email Amy Weinberg and Ellie Miller at