Jeff Price

In This Section

2021 Board Member Candidates (2021-2023 Term) Nominee

Jeff Price
Long Beach, CA
Lakewood High PTSA, Lakewood, CA

Personal and Professional Information

•    Married to my partner of 21 years, Edward, and parent to our son, Parker, who is soon to be entering his Senior year of high school
•    Attorney and Partner at Morrison, LaRossa, Price & Iturrioz, APC
•    Whittier Law School, Juris Doctor
•    California State University, Long Beach, Bachelor of Arts, History cum laude
PTA Involvement

Current service includes:

•    California State PTA, Secretary (2019-2021)
•    California State PTA, Leadership Services Commission (2019-2021)
•    California State PTA, Membership Task Force Member (2020-2021)
•    Lakewood High PTSA, Executive Vice President (2019-2021)

Previous service includes:

•    National PTA, Strategic Outreach Committee, Member (2018)
•    California State PTA, Board of Managers (2015-2019)
•    Thirty-Third District PTA, Vice President of Membership (2017-2019)
•    Thirty-Third District PTA, Director of Legislation (2016-2017)
•    Hughes Middle School PTA, President (2015-2017)
•    Long Beach Council PTA, Vice President of Communications (2015-2016)
•    Hughes Middle School PTA, Vice President of Membership (2014-2015)
•    Long Beach Council PTA, Vice President of Programs (2014-2015)
•    Longfellow Elementary School PTA, Vice President of Membership (2014-2015)
•    Longfellow Elementary School PTA, President (2012-2014)
•    Longfellow Elementary School PTA, Parliamentarian (2011-2012)
•    Longfellow Elementary School PTA, Treasurer (2010-2011)
Community Involvement

Current service includes:

•    Long Beach Transit, Board of Directors, Member (2020-2021)

Previous service includes:

•    State of California, Court Ordered and Traffic Related Debt Task Force, Senate Appointee (2013-2014)
•    State of California, California Council on Criminal Justice, Senate Appointee (2008-2010)
•    City of Long Beach, Citizens’ Police Complaint Commission, Member (2012-2017), Chair (2014-2015 & 2016-2017)
•    City of Long Beach, Housing Development Company Board, Director (2010-2012)
•    City of Long Beach, Public Safety Advisory Commission, Commissioner (2008-2009)
•    Partners of Parks, Board Member (2012-2013)
•    Foundation for Early Childhood Education, Head Start, Board Member (2013-2015)
•    Hughes Middle School, School Site Council (2015-2018)
•    Longfellow Elementary School, School Site Council (2011-2015)
•    California Lawyers Association, Section Executive Committee, Board Member and Secretary (2015-2019)

Honors and Awards

•    President’s Volunteer Service Award
•    Golden Oak Award (2017)
•    Golden Oak Award (2013)
•    LAMBDA Human Rights Award Recipient (2012)
•    Volunteers in Parole (VIP), Mentor of the Year (2008

Jeff Price portrait



Candidate Narrative

Jeff Price

Candidate for Board Member

For almost 125 years, PTA has done amazing work for children and families.  Through our collective voice, we have passed legislation for the betterment of our children, have built stronger bonds between school and home, have advocated for adequate funding of our schools, and have demanded that our schools be a safe and healthy place to send our children.  But, with all the success PTA has had, there is still work to be done.

To continue the greatness of PTA, we need to look at our processes and make sure that we remain supportive of our local, regional, and state leaders so that they have every resource at their disposal to carry out our mission.  As a parent of a child still in school, and a local PTA leader, I have a keen awareness of what is happening in our schools and our communities.  I will be a truth teller on the board and will ensure National is keeping all our leaders in mind when making decisions.

Another issue we face is our declining membership.  For PTA to continue its important work for another 125 years, we need to ensure that we are doing everything possible to raise our membership numbers.  As a local and state representative, I have trained thousands of PTA leaders on the importance of membership and have given them the tools necessary to create original and successful membership marketing plans which have shown to be successful year over year.

Leadership is crucial right now, and who we have representing us on our National Board of Directors is vital for our future success.  Our children need PTA, and our PTA needs strong and forward-thinking leaders like me.  I respectfully ask for your vote.