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2023 National PTA Virtual Convention Schedule of Events

Virtual Convention Sessions

Wednesday, June 14

Available On Demand

Convention Orientation

Thursday, June 15

12:00 p.m. – 3:00 p.m. EDT

NCAAC (Invitation Only)

3:30 p.m. – 4:00 p.m. EDT

Following this session, voting opens for Elections, Bylaws, Resolutions and the proposed new dues rate via online voting system.

Tuesday, June 20

1:00 p.m. – 1:45 p.m. EDT

Exploring STEM + Families in Your Community

Amy Wood
Aggie Payton

National PTA’s STEM + Families initiative provides access and hands-on exposure to science, technology, engineering and math to engage families and inspire students to pursue career opportunities in STEM fields. Come and learn about the history, partnerships and goals of the STEM + Families Initiative as well as the different STEM program options available to PTAs of all shapes and sizes. Also, hear about the many benefits of STEM + Families programs, including increased visibility, membership, advocacy opportunities and the chance to connect to like-minded leaders. STEM + Families promotes collaboration, equity, access and community engagement.

Nominating/Recruitment: How to Identify and Recruit New Leaders From Today’s Volunteers

Dee Hensley Maclean
Debbie Kilpatrick
Kris Garst

Think you have open positions but no one to fill them? Think again! Great leaders are out there. Members of National PTA’s Nominating and Leadership Recruitment Committee (NLRC) will teach you how to recruit them. They will share tips on how to attract and engage 21st century volunteers in today’s busy environment to help recognize and find leaders. This will help PTAs at all levels recruit and make nominations based on volunteers that show strong leadership qualities.

The Future of Family-School Partnerships

Helen Westmoreland
Daniel Ehrenpreis
Donald Barringer
Heather Zirke

In 2022, National PTA held listening sessions with over 600 families, youth and educators and commissioned a national parent survey to inform an update to the National Standards for Family-School Partnerships. Come to this session to get cutting-edge research about the current state of family-school partnerships and future priorities for improving this work across the education system. Dive into some of the key new features of the updated National Standards for Family-School Partnerships and explore how you can use these PTA National Standards in your own roles and communities.

2:00 p.m. – 2:45 p.m. EDT

Break Away from Misconceptions in Membership

Denise Nicholas 
Tori Emerson

Join us as we delve into purposeful marketing and messaging about your PTA—local, regional or state—as it impacts membership. Misconceptions about who and what PTA is are out there! Whether the result of outdated beliefs, media, rumors, etc., the value we provide as PTAs is often buried or goes unrecognized. We’ll discuss things to evaluate and ways to start changing the narrative—your narrative! Help us take PTA further and broaden our reach so we can be even more impactful and increase our membership for all kids! This is the conversation you have been waiting for!

Who is Robert? How Can Robert’s Rules Help You Run an Effective Meeting?

Rose Acerra

Learn about Robert’s Rules of Order and how using Robert’s Rules protects the rights of all members. Whether you serve on a local PTA, the state board or any other corporate board, you’ll need to understand the basics of participating in or running a board meeting, and Robert’s Rules of Order make it a lot easier. You will better understand the role of the chair, secretary and other officers and how members can become comfortable with handling motions, debating a motion and, finally, voting on a motion.

Sponsored Learning Lab - Design for Impact: Creating Stunning Campaign and Event Assets. Sponsored by Adobe Express

Caleb Kingston

Learn how to easily create unique and on-brand assets that reflect your organization’s messaging and values. In this workshop, you'll learn how to quickly and easily create eye-catching social media posts, web pages and flyers that will increase awareness of your campaign and event, boost visibility and help you to meet and exceed your fundraising goals. Our experienced instructors will guide you through the basics of Adobe Express, as well as provide tips and tricks for creating stunning designs that will captivate your audience.

3:00 p.m. – 3:45 p.m. EDT

PTA The Transformative Way Through a Relationship with Your Local Educators’ Union

Stacey Grissom
Angelica Castañon

With thousands of associations and millions of members each, more PTA-Union collaboration could be a game changer in the movement of safe and just schools for every student in every zip code. And yet many PTAs may not know their education stakeholder counterpart doesn’t just negotiate for educators; it fights for students!

The Value of Onboarding

Sharon Goldblatt
Leslie Boggs
Michelle Humphreys

How do you begin the school year with every member of your board—whether new or returning—all on the same page? Are you truly onboarding your board members, or are you handing them a stack of documents and expecting immediate understanding and results? Learn how to successfully create an onboarding experience that will provide information, understanding and comfort as you begin your year.

Sponsored Learning Lab - The Power of Youth-Led Mental Health Programs. Sponsored by Active Minds 

Ashley Hill
Sheina Koolik

High school students are poised to lead conversations about mental health but sometimes aren't provided the time or space to do so. Lack of effective language and limited communication with their peers puts students at a significant disadvantage in understanding how mental health affects all of us. The Active Minds programs empower youth to change the conversation about mental health in their schools and communities through a variety of programming and prepare students with the knowledge and skills to start conversations about mental health. Learn more about how Active Minds prepares students with the knowledge and skills to start the conversation about mental health and how you can support youth in changing their school culture and conversations about mental health and wellbeing.

Wednesday, June 21

1:00 p.m. – 1:45 p.m. EDT

Create Community with Communication Style

Maria Maier

Making a difference in your community is not about productivity; it’s about people. When you focus on others and connect with them, you can work together to accomplish great things. A person's ability to communicate and connect with others is a major determining factor in increasing their influence. Identifying four unspoken secrets of communication style is a must to establish a better connection and move forward together to take action toward positive change.

Empowering Families of Color: Advocating for Successful Family Engagement and Effective Partnerships

Kathleen “Penny” Christian 

Because we know that family engagement is an integral component of academic success, it is important that we acknowledge traditional forms of communication and participation may not work in all cultures. This workshop will use examples from National PTA’s Center for Family Engagement as well as research from nationally known experts to model how to engage families normally considered "unreachable."

Sponsored Learning Lab - Why Do You Need Insurance? Sponsored by AIM Insurance

Elgin Allen

Cover your assets. Your event is decorated, everyone has arrived, the fundraiser is making money, everyone is happy. But then someone gets hurt and you realize that you forgot to purchase what? What if you discover some of the fundraising money was stolen? Don’t put yourself in that situation. Come to this learning workshop to find out how to protect yourself and your PTA. AIM will discuss the liability our PTA’s face, what coverages are available and offer any guidance on what you need to do to protect yourself.

2:00 p.m. – 2:45 p.m. EDT

10 Resources You Should Know to Grow and Retain Membership

Kirthana Krishnathasan 
Ivelisse Castro

Want easy-to-use resources to grow your membership? Join us to learn more about the free National PTA membership resources to help you share your PTA’s value with a call to action to join your PTA. We will be addressing frequent membership questions posted in the PTA Local Leaders Facebook group.

Modernizing Your PTA Marketing Strategy

Mikki Wilson

Marketing your PTA is more than membership flyers and PowerPoint presentations. Developing a marketing plan for your PTA can help you attain your PTA goals strategically and purposefully.  Once you understand marketing’s basic principles, you can apply them to any PTA goal. With a well-designed marketing plan, you can design more effective promotions and impactful  campaigns, reach your audience with targeted advertising and track your organizational success with analytics. Without one, you might as well throw your marketing budget down a well and wish for the best! During this strategic planning workshop, learn how to write a distinct and disruptive marketing action plan aligned with your PTA mission and goals. Stop struggling with value, vision and visibility and start using marketing technology that transcends traditional marketing tactics.

Sponsored Learning Lab - How Does Social Media Impact Youth Mental Health? Sponsored by American Psychological Association

Mitch Prinstein, PhD, ABPP
Eva H. Telzer, PhD

Social media is everywhere—for good or bad. It is a staple in the lives of our children. But what do we know about how it is affecting them? Together, let’s explore social media and its impact on children. This workshop will provide insights into the nuances of social media use, how it can be helpful or harmful and what research is finding about effects on brain development, mental wellness and stress. Parents and teachers will leave with recommendations for safer and healthier social media use.

3:00 p.m. – 3:45 p.m. EDT

Advocacy—Speaking Up for Children

Collin Robinson
Anita Allen
Kathleen "Penny" Christian
Sarah Greer Koenig
Stella Edwards

National PTA’s legacy and advocacy of over 125 years has been to secure adequate laws for the care and protection of children and youth. This perfectly describes why we are the nation’s largest child advocacy association. Effective advocacy begins at the grassroots level. Join the National PTA Legislative Committee as they guide you through strategies that will help you become successful advocates for children at the local, state and national level.

Empowering Students to be Digitally Safe From the Inside Out: Proven, Doable Strategies You Can Implement Today

Linda Zenger
Brittany Homer
Deanna Lambson
Clay Olsen

Digital safety is a top issue that concerns parents nationwide. Yet research indicates parents currently spend only 46 minutes discussing media in their child’s lifetime. Parents are at a loss as to how to handle the many digital challenges facing children today. It is crucial that children learn why and how to protect themselves—to develop digital confidence from the inside out! PTA leaders are in a powerful position to promote digital safety in the home, schools and in the community. This workshop will give practical, proven strategies for each. Specific strategies from prevention science will be shared including: creating meaningful involvement for kids, establishing clear rules and expectations and building relationships of trust. Learn clear strategies and helpful ideas for initiating digital safety education in schools. In addition, learn how to organize a state-level Digital Wellness Committee and see the exciting potential of collaboration.

Sponsored Learning Lab - How Your School Nurse Can Increase Student Achievement Through Health Literacy and Equity. Sponsored by Lysol

Holly Giovi

In this empowering and informative session, Holly Giovi will delve into the critical role that school nurses play in promoting student achievement through health literacy and equity. By recognizing the profound impact of health on academic performance, we aim to equip the PTA community with the tools and strategies necessary to foster a healthy and equitable learning environment for all students.

5:30 p.m. – 7:00 p.m. EDT

State Presidents’ Club Meeting (By Invitation Only)

Thursday, June 22

1:00 p.m. – 1:45 p.m. EDT

Empowering Students through Youth Advisory Councils (YACs)

Kathy Terry, Ph.D 
Malaika Pepper Washington, MSPH, CHES

The presenters will define and discuss the value of Youth Advisory Councils (YACs) in youth development and engagement. There will also be a discussion about the development and operations of YACs in two different school districts. Preliminary outcomes and lessons learned about YAC implementation from these districts will also be shared.

How Inclusion Can Engage, Enrich and Empower Leaders

Anna King

Do you want to become a more inclusive leader? You will learn how engagement and inclusion goes hand in hand. You will also explore ways to connect with others who are not at the table so their voices are heard.

Coming Together for Family Engagement: Family Engagement in Politically Polarized Times

Collin Robinson
Heather Starks
Heather Zirke

As an advocacy association, PTA has always had to engage in the politics of its time. In this time of re-engaging in school, we’re experiencing especially more politically polarizing issues related to education which impact our children and divide our community. This workshop will bring about discussion on how PTAs can positively address difficult conversations about issues, such as family engagement values which are different from PTA, threats to teachers, book banning and urges to remove cultural materials from school and more. PTAs are not in a vacuum, in this workshop leaders will learn how to continue to speak up for all children amid competing issues.


2:00 p.m. – 2:45 p.m. EDT

How Racial Socialization Supports Healthy Emotional Growth

Riana Elyse Anderson, PhD, LCP
Farzana Saleem, Ph.D

Children begin noticing differences in the people around them from a young age. Parents and teachers can play a critical role in helping them understand and navigate these differences. This session will explore the effects of racism and discrimination on children, the importance of developing identity and the tools you can use to help children navigate the world they live in.

Parents and Educators Working Together to Help Gender-Diverse Youth Thrive

Rachel Cornwell

Even as transgender issues are a lightning rod of contention in many communities, gender-diverse kids and youth are feeling more comfortable coming out and expressing their gender identity at home and at school. This presentation will focus on the need for and strategies of how parents and schools can work together to create safe and affirming spaces so that all our kids can be themselves and thrive.

New School Year! National PTA Resources to Plan Your Program Year!

Amy Arness
Renata Witte
Mychael Willon
Amy Wood
Kristina Wilmoth

Members of the National PTA Programs Committee will provide an overview of National PTA program options, both in-person and at-home models. PTA leaders will interact in small groups to reflect on programs implemented last school year and share tips on planning for next school year. Leaders will have an opportunity to share their findings to the larger group. PTA leaders will also have an opportunity to review National PTA program materials.

3:00 p.m. – 3:45 p.m. EDT

Get Plugged in with PTA Connected

Carrie Neill

Through a rich portfolio of programs, National PTA’s PTA Connected initiative deepens the understanding and knowledge of parents, families and teachers about digital safety tools and resources and mobilizes schools and communities to engage families to help their children make the best decisions online. Learn about the many ways PTA Connected programs help children act safely, responsibly and thoughtfully online. See PTA Connected programs in action and hear best practices for hosting successful programs for your entire school community.

Districtwide Approaches to Health and Well-Being

Laura Mitchell
Dr. Patricia Kapunan
Stephanie Iszard
Kyle Potter, Ph.D, NCSP

Hear about how and why the work started organically, how it was nurtured to grow into its current state and what is still to be done. The important work the district and PTA is doing together is saving young lives, by preventing deaths by suicide, overdoses and other avoidable causes.

Sponsored Learning Lab - Sensing and Stopping a Scam. Sponsored by Mountain America Credit Union

Scott Sherman

Every day we make purchases, whether online, over the phone, with a card or via mobile payment services. In today’s society, it’s important to be aware of common scams. Learn key principles scammers follow so you can sense them and protect yourself against scams.

4:30 p.m. – 6:30 p.m. EDT


7:00 p.m. – 8:00 p.m. EDT

Diversity, Equity, and Inclusion Celebration

Friday, June 23

12:00 p.m. – 2:15 p.m. EDT


2:30 p.m. – 3:15 p.m. EDT

Making Mental Health an Everyday Priority: How to Run PTA Healthy Minds Programming

Shaton Berry

Come learn about National PTA’s Healthy Minds programming. Your PTA is perfectly positioned to help families and communities make mental health a priority! You will learn about why prioritizing healthy minds and addressing mental health is so important and how to help your PTA understand the needs of families and share relevant resources with them, communicate with school administration and facilitate PTA Healthy Minds sessions with families using National PTA’s program materials.

Family Engagement: A Human-Centered Design Approach with PBS SoCal | KCET

Rosemary Miller
Sandra Cruz

Join the PBS SoCal | KCET team in a discussion and practical application of human-centered co-design in community and family engagement programs. This session will highlight the PBS SoCal Early Learning team’s innovative model for creating educational and engaging content for families, such as Family Math. This session will also foster a discussion about effective practices for developing culturally responsive family engagement programs that consider the lived experience of families, which includes understanding the barriers that prevent families from being able to fully take part in programs or support their children’s learning at home. We will offer tools for identifying community assets and needs and lead an activity and discussion about strategies and co-design principles you can use to take a human-centered design approach in their own programs.

Including Disabilities and Gifted Needs in PTA

Lizeth LoCicero

Your PTA should include disability needs and gifted needs—but how? What can you do when your school, district or state isn’t meeting the needs of students with differences? How can you redirect negativity and make progress through positive collaboration? Get tips on how to reach a presence in your campus, area or council PTA, build positive relationships while working through challenges and make changes. Build connections and learn about state advocacy. PTAs are a voice for every child—learn to include and advocate for students with exceptional needs!

Sponsored Learning Lab - The Intersection of Nicotine Addiction and Mental Health: What Parents Need to Know. Sponsored by Campaign for Tobacco-Free Kids

Caroline Goncalves Jones
Dr. Monica Wilson
Alex Parks
Stephanie Faren
JR Ash

Two public health issues among youth in America—mental health and youth nicotine addiction—pose increasing threats to a generation of young people. These issues are linked as youth may turn to vaping to try to deal with stress or anxiety, creating a cycle of nicotine dependence. But nicotine addiction can be a source of stress. The tobacco industry is infamous for targeting its products to vulnerable populations, and young people with mental health conditions are no exception. Hear from experts on the intersection of youth nicotine addiction and mental health and what tools and policy solutions are needed to assist youth. 

3:30 p.m. – 4:15 p.m. EDT

Building Diverse PTAs and Public Coalitions for the Common Good

Jonathan Rodrigues
Liz Steinhauser

Hear from parent leaders on how to build school-based parent groups that reflect the full demographics of the diversity of families in the school. Build and be ready to practice relationship building skills internally to expand PTAs to be fully inclusive of all parents in the school community. Build and be ready to practice relationship building skills externally to link PTAs with other education stakeholders and local organizations that care about public schools.

How to Gain the Recognition Your PTA Deserves

Heather Gillette 
Barbara Martin

Too often we treat our PTAs with less respect, so why would we think others would view us as a powerful resource advocating for all children? We've all heard the stories of volunteers who laugh about being volun-told, but when we discount our PTA, we can't expect others to take us seriously. Learn ways to gain respect for your PTA either as the go-to resource for family engagement in your community or as a trusted partner in statewide committees and more.

Is There a Resolution for That? Deciding When and How to Write a Resolution

Dr. Terri Hodges
Jenna Alexander
Latha Krishnaiyer
Patrice Rachlin

This workshop, presented by the National PTA Resolutions Committee, will enable you to understand the purpose of resolutions and how to draft a resolution. Get guidance on researching existing resolutions and position statements and how to draft a resolution that is national in perspective and which is backed by documented research that is factual and verifiable.

Sponsored Learning Lab - Connecting SNAP to Schools: Why Boosting SNAP Enrollment in Your School Community Matters. Sponsored by Share Our Strength/ No Kid Hungry

Chloe Eberhardt
Daisy Munguia-Pinon
Celeste Reynoso
Edgar Manalo
Manny Macias

The Supplemental Nutrition Assistance Program (SNAP) is important for schools. SNAP food assistance supports student learning outcomes, education funding and school meal programs. Learn from No Kid Hungry about the importance of SNAP for schools and how schools can help boost SNAP enrollment for their students and families. This session will include experiences and perspectives from local education departments and school districts.

4:30 p.m. – 6:00 p.m. EDT


6:30 p.m. – 7:30 p.m. EDT

Endowment Fund Event

Saturday, June 24

11:00 a.m. – 12:30 p.m. EDT


12:45 p.m. – 1:30 p.m. EDT

Reframing Equity: Doing the Work That Matters

Marsha Herron, Ph.D

Work through the complicated case of one family that is representative of multiple families that could turn up in any district anywhere. Use the values of National PTA as a foundation to engage in a thought-provoking process that will require solution generation to increase school/family collaboration.

The Importance of Strong Governance in Your PTA

Yvonne Johnson
Stacy Bateman
Mindy Haas

Learn about how to govern, not manage, your PTA through your policies and bylaws. You will learn how to work together as a board and/or a committee to accomplish the best outcomes. We will demonstrate how clear, robust policies and bylaws help move your PTA forward.

Using Trauma-Informed Care to Address Mental Health Concerns in the Classroom and at Home

Peter Tumolo
Reneé Tumolo

LPC, EMDR Consultant Peter Tumolo and MSW, CLC Renee Tumolo will discuss the effects of trauma on the central nervous system, and how it affects behavior and the ability to teach and learn. Using scientific research, they will focus on a shame-free approach to difficult behaviors by showing how trauma affects the ability to connect and self-regulate. They will teach effective tools that can be used to address dysregulation with compassion, and in a way that helps improve the functioning of teachers, parents and students.

Sponsored Learning Lab - The Power of Personalized Support: A Roundtable on Online Tutoring.  Sponsored by GoGuardian

Kyle Baker
Mackey Pendergrast
Scott Winsoe
Candice Hampton

Unlock the full potential of online tutoring at our interactive roundtable discussion. Join the conversation to explore the profound impact of tutoring on students' academic success. This session will delve into the proven benefits of online tutoring while addressing common concerns about safety, privacy and effectiveness. Walk away with best practices for supporting your child’s unique learning journey with the transformative power of personalized instruction.

1:45 p.m. – 2:30 p.m. EDT

Hey Dude! (Including Men in Family Engagement)

Tracie Potts
Hayward Mclain
J. Michael Hall
Jim Walters
Vernon Kochmar

Most PTAs and schools struggle to attract male members and volunteers. There are successful strategies to get men in the door, but then what? This workshop delves inside the male psyche. What do PTA, education and family engagement look like from the male perspective? What interests them? What turns them off? Are we even speaking their language? How can we build gender-inclusive schools and PTAs that attract more men to engage in learning and supporting schools and students? Leave this workshop with new ideas and actionable items to motivate and encourage greater male participation in their PTAs.

Education for Liberation: the Role of the Racial Conscious Educator in Combating Oppression

Tracey Benson

You will be afforded the opportunity to deepen your racial literacy and reflect on how current equity efforts interrupt or unintentionally facilitate greater levels of oppression.

Gap Analysis: the Professional Tool to Help Identify and Achieve Greater Diversity in Your Leadership

Marilyn Cachola Lucey 
Nicole Lesnick
Lawrence Clermont

PTAs at all levels understand that increasing the diversity (of all types) of their leadership is one component of remaining vital, relevant and engaging. Even when PTA boards write a specific goal or strategic plan, their efforts are not effective. That's where a gap analysis comes into play! This tool can help your board identify where your next steps should be in order to achieve the goal you set for yourselves. This workshop will teach you how to use this professional tool, widely used by organizations and corporations alike successfully, to be more effective in your actions to develop diversity in your decision-making and vision-making roles.

Sponsored Learning Lab - The New York Life Foundation’s Grief-Sensitive Schools Initiative®. Sponsored by New York Life Foundation

Cici Ogden

Since 2016, the New York Life Foundation has used the Grief-Sensitive Schools Initiative® to share valuable resources on childhood bereavement with schools across the country. In this session, you will learn important information about the prevalence and impact of childhood bereavement and hear an introduction to the Initiative and the variety of free bereavement resources made available by the foundation and their partners.

2:45 p.m. – 3:30 p.m. EDT

Working as a Cohesive Team—the Relationship Between the President and the President-Elect

Anna King 
Yvonne Johnson

Working cohesively and collaboratively is essential to the success of a leadership team. Learn the do's and don'ts in the working relationship between the President and President-Elect. Leave this workshop inspired to lead by example.

Leaders Need Emotional Intelligence

Anna Weselak

Become more aware of your levels of emotional intelligence and where you may need to gain additional skills.

Engaging and Empowering Your SEPTA

Lissa Zukoff

This workshop will support SEPTA leadership by providing tools, resources and guidance to increase family engagement, boost school involvement and improve community outreach.

4:00 p.m. – 5:30 p.m. EDT


5:45 p.m. – 6:30 p.m. EDT

Incoming President and National PTA Leadership Celebration

Disclaimer: Please note that the schedule is subject to change. Check back frequently for updates.