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National PTA > Running a PTA > PTA Marketing Tools > PTA Logos, House Ads & Other Resources

PTA Marketing Tools: PTA Logos, House Ads & Other Resources

Consistency Is Key
PTA has established guidelines for the proper use of the PTA name, logos, and tagline (everychild.onevoice). When used properly, PTA’s logo and tagline create a consistent message, help to unify all PTAs, and set PTA apart from the competition.

The success of our PTA brand identity system depends on all PTAs’ adherence to the established guidelines. The following guidelines are provided to establish a uniform, effective system for PTAs to use in order to maintain a consistent, visual style and brand identity for all PTA-produced materials.

PTA House Ads
PTA has provided house ads published in Our Children magazine as downloadable PDFs for use in your publications. Download them below from "Additional Resources."

PTA News Widget
PTA units or strategic partners can embed the code for these widgets on their websites to deliver key PTA news to their website users. Simply click on the link below in "Third Party Resources" and you will access a web page displaying widgets in five different sizes to accommodate the specifications of your site. Input the username ptacommunity and the password 1pta1 to access the page. Then select the widget you want, click "Get Widget," copy the code that appears, and paste it into your site.

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Glossary of Terms
Definitions of terms used for PTA branding and logo usage.

PTA Corporate Typefaces
Explanation and description of PTA corporate and supporting typefaces.

PTA Color Applications
Description of PTA's official color.

PTA Advertising Guidelines
Suggestions for how to manage advertising for your publications, newsletters, and website

PTA Logos & Graphics

PTA Logos (EPS and TIFs in zip file)
Logos in English and Spanish for PTAs and PTSAs.

Guidelines for Using PTA Logos

Customizing PTA Logos

Third Party Resources

PTA News Widget - For units to embed on their website

Additional Resources

"This is PTA" Print Ad (Color)
Color print ad to run in conjunction with PSAs

"This is PTA" Print Ad
Print ad to run in conjunction with PSAs

"With One Click" Print Ad
Print ads to run in conjunction with PSAs

2009 Convention House Ad
Ad promoting 113th Annual PTA National Convention (PDF)

Teacher Appreciation Week House Ad
Ad promoting Teacher Appreciation Week

Family Expo! House Ad
Ad promoting PTA Family Expo!

Mary Lou Anderson Reflections Arts Enhancement Grants
Ad promoting Reflections grants program

PTA Goes to Work House Ad
Ad promoting PTA Goes to Work parent and student career planning resources.