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Advocacy Toolkit

This toolkit is designed to help child advocates speak up for the health and wellbeing of all children. Use this resource for everything from writing your legislators to scheduling Capitol Hill visits—even to reach out to the media.

Advocacy: A Legacy in Leadership
A brief video presentation of PTA's history of advocacy.

How to Lobby the PTA Way
A series of video clips to aid in your advocacy efforts.

How a Bill Becomes a Law
From introduction to committee to being signed into law by the President, learn how a bill becomes a law.

Federal Appropriations and Budget Process
Learn the process of how Congress funds important education and health programs

Corresponding with Members of Congress
Learn strategies to effectively communicate with members of Congress via letters, e-mails, and phone calls.

Hosting Site Visits for Members of Congress
Provides tips on how to successfully host a site visit for members of Congress at your school.

Conducting Visits with Members of Congress
Learn how to schedule, plan, and conduct a visit with a member of Congress or their staff in their district or Washington offices.

Where Social Media and PTA Advocacy Collide
Details how to successfully utilize social media in your PTA's advocacy efforts.

Working with the Media
Op-eds, press releases, and PSAs: learn what ‘s newsworthy and how to effectively get your message out

Preparing Testimony
Learn how to effectively write and deliver testimony.

Advocacy Strategy Chart
This chart helps PTA advocates plan their strategies for effecting change.

Congressional August Recess Plan of Action Worksheet
Advocates can use this worksheet to shape their efforts during for Congressional August Recess.

Advocate With PTA
A brochure that briefly describes PTA’s advocacy history, resources and ideas for activism. Distribute to members, the community, partners or potential members.

PTA Policy Issue Cards
Download and share this valuable tool highlighting the National PTA's key messages and positions on important issues of the day: education, ESEA-NCLB funding, and child nutrition and wellness.