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National PTA Partners With Univision to Advance Academic Achievement and College Readiness Among Hispanic Students and Families

Media Contact:
Heidi May
Media Relations Manager
703-518-1242
hmay@pta.org

October 30 designated “Accion por la Educación!” to raise awareness of the Common Core State Standards in the Hispanic community

ALEXANDRIA, Va. (Oct. 30, 2013)—National PTA® has partnered with Univision Communications Inc. to support its comprehensive, multi-platform initiative, Univision Educación, aimed at increasing high school graduation rates, college readiness and college completion among Hispanic students and engaging Hispanic families and the broader community in these efforts. As part of the initiative, Oct. 30 has been designated Accion por la Educación! (Action for Education!) to raise awareness of the Common Core State Standards among the Hispanic community.

“National PTA has played a leading role in educating families and communities about the Common Core State Standards and is committed to supporting them every step of the way as states transition to the standards,” said Otha Thornton, National PTA President. “Raising awareness and increasing understanding of the Common Core State Standards remains a high priority. We are pleased to partner with Univision to support its Accion por la Educación! initiative to help engage Hispanic families and the community, ensure they are knowledgeable about the Common Core State Standards, and ensure Hispanic students graduate college and career ready.”

To help educate families about the Common Core State Standards, National PTA has developed a wide variety of tools and resources, including the Parent’s Guide to Student Success. The grade-by-grade guide explains the standards and key items that children should be learning in English and math, features activities parents can do at home to support their child’s learning, and highlights questions parents can ask their child’s teacher. The guide is available to families in Spanish through the website at www.eselmomento.com.

Through a variety of activities on Oct. 30 and continuing throughout the year, National PTA and Univision will work together to raise awareness and increase understanding of the Common Core State Standards, as well as other educational issues of critical importance to the Hispanic community. For more information about Accion por la Educación!, visit www.eselmomento.com.  

About National PTA

National PTA® comprises millions of families, students, teachers, administrators, and business and community leaders devoted to the educational success of children and the promotion of parent involvement in schools. PTA is a registered 501(c)(3) nonprofit association that prides itself on being a powerful voice for all children, a relevant resource for families and communities, and a strong advocate for public education. Membership in PTA is open to anyone who wants to be involved and make a difference for the education, health, and welfare of children and youth.

About Univision Communications Inc.

Univision Communications Inc. (UCI) is the leading media company serving Hispanic America. Its assets include Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the country reaching approximately 96% of U.S. Hispanic television households; UniMás, a leading Spanish-language broadcast television network reaching approximately 89% of U.S. Hispanic television households; Univision Cable Networks, including Galavisión, the country’s leading Spanish-language cable network, as well as Univision tlnovelas, a 24-hour cable network dedicated to novelas, Univision Deportes Network, a 24-hour cable network dedicated to sports, ForoTV, a 24-hour Spanish-language cable network dedicated to news, and an additional  suite of six cable offerings - De Película, De Película Clásico, Bandamax, Ritmoson, Telehit and Distrito Comedia; Univision Studios, which produces and co-produces reality shows, dramatic series and other programming formats for the Company’s platforms; Univision Television Group, which owns and/or operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Hispanic radio group which owns and/or operates 69 radio stations in 16 of the top 25 U.S. Hispanic markets and Puerto Rico; UVideos, the first bilingual digital network serving Hispanic America offering popular Univision and new original and third-party programming, to be an on-demand service on whatever device audiences choose; and Interactive, a network of digital products and offerings including Univision.com, which continues to be,  the No. 1 most-visited Spanish-language website among U.S. online Hispanics, Univision Móvil, a longstanding industry-leader  with unique, relevant mobile products and services; and Univision Partner Group, a specialized advertising and publisher network. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit Univision.net.