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Senior Manager of Advocacy

National PTA is seeking a Senior Manager of Advocacy to lead the association’s national and state grassroots advocacy efforts related to the Every Student Succeeds Act (ESSA) to amplify the consumer voice of parents in education policy and child well-being. This is a grant funded position.

Job Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Grassroots Advocacy and Public Policy

  • Responsible for building national and state grassroots advocacy capacity to engage PTA members in issues related to National PTA’s federal public policy agenda
  • Develop constituent engagement systems and advocacy strategies to elevate National PTA’s public policy
  • Provide support and strategic analysis to Government Affairs staff on advocacy strategies related to PTA policy priorities
  • Develop grant proposals on key National PTA advocacy and policy initiatives in collaboration with Resource Development and other identified staff
  • Oversee the implementation of selected grant funded initiatives that focus on parent advocacy and engagement in education and child well-being issues
  • Direct the development and dissemination of advocacy trainings for states and PTA advocates both digitally and in-person
  • Lead development and coordination of PTA advocacy communications among multiple digital and print formats
  • Plan and coordinate the annual National PTA Legislative Conference in conjunction with the Manager of Government Affairs
  • Deliver technical assistance to state affiliates on relevant public policy priorities, including development of model policies, guidance on advocacy and outreach
  • Collaborate with the Manager of Government Affairs on the development of advocacy strategies on federal public policy issues

Volunteer Management

  • Serve as a staff liaison to selected National volunteer committee(s) and/or task force(s)
  • Support policy and advocacy staff on other National committee(s) or task force(s) as needed
  • Oversee the training and support of state PTA Federal Legislative Chairs and elected PTA leadership
  • Establish and maintain a positive working relationships with National PTA elected leadership and state PTA leaders and members.

Business Operations, General Functions & Duties

  • Work with other departments on organizational projects as needed
  • Represent National PTA at necessary public events, panels, workshops, conferences and advocacy gatherings as needed
  • Other duties as assigned by the Director of Government Affairs or designee


  • Minimum of a Bachelor’s degree
  • At least 7 years related experience in advocacy and public policy
  • Previous grassroots organizing or constituent development is required
  • Understanding of a range of advocacy tools and strategies, from education and awareness to tactical mobilization and direct engagement with policymakers
  • Demonstrated competencies in advocacy software and platforms
  • Knowledge of legislative process, education and child advocacy issues is required, particularly family engagement and the Every Student Succeeds Act (ESSA)
  • Previous supervisory experience
  • Experience in grant management
  • Understanding of, and experience in non-profit and affiliate or chapter-based associations

Required Skills

  • Strong time and task management skills
  • Professional demeanor and excellent interpersonal and verbal/written communication skills
  • Exceptional presentation and public speaking skills
  • Effective organizational, analytical and problem-solving skills
  • Proven ability to prioritize, execute, and delegate project tasks; conform to shifting priorities; and coach team members and co-workers as appropriate
  • Ability to build support for projects from decision makers where needed/appropriate
  • Highly motivated and independent, yet team-oriented
  • Ability to meet deadlines, use technology to improve workflow and work productively in a collaborative environment
  • Excellent customer service skills
  • Demonstrated presentation and public speaking skills
  • Possess strong computer and other standard office equipment skills

Working Conditions

  • Work is performed in a professional office environment; general office hours are 8:30 AM – 5:30 PM
  • Position may be required to work occasional evenings and weekends for special programs and/or events
  • Incumbents routinely uses standard office equipment including computers, phones, photocopiers, filing cabinets, etc.
  • This is a largely sedentary role. Routine activities and special events may require the ability to lift files, packages and related materials weighing up to 20 lbs and to bend or stand as necessary.
  • Position requires ≤ 20% travel domestically

Key Competencies

  • Integrity & Respect
  • Collaboration
  • Job Excellence
  • Communication
  • Managing & Developing Others
  • Desire to Serve
  • Leadership


To apply for this position, submit cover letter, resume and salary requirements to please label the Subject: Senior Manager of Advocacy. Applicants must submit all requirements to be considered for the vacancy.

EEO/AA/Disabled/Protected Veteran Employer. NPTA offers equal employment opportunities to all qualified individuals, without regard to unlawful consideration of race, color, sex, sexual orientation, age, religion, national origin, disability, veteran status, or any other status protected by applicable law. To be considered, you must apply for a specific position for which NPTA has a current posted job opening. Qualifying applicants will be considered only for the specific opening(s) to which you apply. If you would like to be considered for additional or future job openings, we encourage you to reapply for other opportunities as they become available. Further, NPTA provides reasonable accommodations to qualified individuals with a disability.

Note: The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.